A two-time alumna of the University of South Carolina, Benni has nearly a decade of experience in marketing, advertising and strategic communication across higher education, healthcare, hospitality+tourism and nonprofit roles. She specializes in crafting clever, compelling content for multi-channel campaigns, including email, web, direct mail and digital outreach. With her background in public relations and mass communications, she thrives at the intersection of strategy and storytelling.

Outside the office, Benni is a voracious media consumer, and loves gritty television (and the YouTube rabbit-holes that follow) as much as she loves mystery and high fantasy novels. When she doesn't have her nose buried in the latest BookTok hit, she spends a majority of her free time writing her own. She believes competition is the heart of comraderie and frequently hosts game nights with friends, and she loves a good theme party. She enjoys analyzing the latest fashion trends, though her own clothes are almost constantly covered in fur from her elderly Maine Coon, Vixen.